We're the leading creative agency for disruptive health brands.
Strategy
Our foundational approach to strategy is through the lens of a social scientist. We combine evidence-based research with field work, to uncover a human tension point or insight that becomes a springboard for creatively provocative work.
- Research & Insights
- Brand Strategy & Purpose
- Campaign Strategy
Creative
We bring ideas to life by transforming cultural insights into emotional storytelling, through the most relevant platforms for the target audience. We build campaigns from the ground up, develop content to engage in real-time, and integrate brands into culture and subcultures.
- Campaigns
- Brand Platforms
- Identity Design
Production
We are highly skilled craftspeople with a passion for creativity, collaboration and flawless execution. From digital to print production, we’re nimble, cost-effective and fully integrated.
- Broadcast
- Digital
- OOH
A new model for agency networks.
Gene is part of Plus Company, an agency network designed from a client’s perspective. Like other networks, its agencies offer a broad range of marketing services, award-winning creative ideas, deep digital expertise, and a global footprint. But that’s where the similarities end.
Built for teamwork
Plus Company was uniquely designed to make interagency collaboration fluid and productive. Modern brands rely on their agencies to create remarkable customer experiences that are truly integrated—all of which is undermined when there’s a lack of unity among the agencies themselves. Plus Company was uniquely designed to make interagency collaboration fluid and productive.
Our Values
Optimism
We look for the potential in all opportunities.
Integrity
We act with honesty and authenticity.
Ingenuity
We challenge ourselves to be original.
Impact
We want our work to create positive change.
Empathy
We put ourselves in other peoples shoes.
Balance
We support our people in taking care of themselves.
Executive
Michelle Tafler
Julia Morra
